9 Top SEO Tools To Aid You In Creating Great Content For the SERPs
The tools we’ve featured can help you with some core SEO tasks that you should be utilizing to increase your SEO. There are many tools out there. This list is merely a compilation of the ones we’ve found helpful.
1. SEO Quake & SEMrush
The toolbar from SEO Quake has to be on our list. It gives you the opportunity to access a range of SEO tools all while browsing the Internet. You’re able to customize search results, monitor your competitor’s site’s SEO and customize search results. You can also request keyword density reports and get link counts. Created by the awesome team at SEMrush, it is one of the leading SEO tools online. It provides analytics for your current rankings, keyword research abilities with excellent findings (some of the most reliable I’ve found), site audit tools, and much more. This should be any content marketer’s go-to SEO tool. It has been mine for a few years now.
The toolbar is free to try out; the SEMrush software is a monthly subscription.
If you’re looking for a suite of tools that can help you continually analyze and refine your site while optimizing your SEO, check out Moz. Some specific features include:
- Managing SEO
- Analyzing site regularity
- Rank Tracking
- Website crawling
- Analytical reporting
- Social media management and monitoring
- Research capabilities
Aside from premium suite offerings, there are a few standalone services from Moz that can help with specific aspects of SEO. One such tool, Get Listed, is great for optimizing online business listings.
All you need to do is input your business name and zip code. Get Listed will pull up business listings you’ve already claimed and services you have yet to claim. It will give you links to claim your listing on every service, all from a single page.
This free program lets users quickly generate keyword ideas. Ubersuggest is powered by Google Suggest and works by scraping search results, adding a digit or letter to the search term and then generating a list of keywords based on the results.
This tool has been designed to be uber-simple. You can quickly brainstorm and get keywords that your users are searching for. Simply type in a keyword and hit enter to see almost 400 recommended phrases.
4. Live Keyword Analysis
Easy for checking and optimizing keyword density, Live Keyword Analysis is the answer to finding the perfect keyword balance.
Enter the keywords you’re keen to target and paste in your text. That’s how effortless it is. Once you’ve done that the tool analyzes the text and gives you your keyword density.
You can also check out the site for tips and tricks to help make sure you’re getting top SEO value.
5. InSite 5
Let’s talk about accuracy for a second. Yes, your rankings are crucial for findability, but getting visitors to trust you enough to convert to paying customers can be greatly improved by eliminating unnecessary spelling and grammar errors on your site.
This is where InSite 5 really comes into its own. At the moment it is only compatible with PCs. The desktop software crawls your site checking for grammar and spelling errors. Once the crawl is complete, it generates a PDF report of any and all errors. It also lets you customize the dictionary to eliminate false positives.
While it costs $60 it is an investment that can, and should, be used regularly against all the sites you run.
If you have a team of people working on projects, Attentiv makes collaborating painless. Thanks to idea upvoting, polling and threaded commenting, the tool helps you with creativity and decision making.
It’s free for the first 10 users and thereafter $5 per month.
With the saturation of content on the Internet, sometimes you just need a great graphic – and quickly – to grab visitors’ attention.
If you need a fantastic image to support a blog post, head to Canva. You don’t need to be a designer to quickly put something together that you’ll be happy with.
It is free to edit images or you can browse through the stock photo library and pay just $1 for a photo.
Infographics most definitely have a place in SEO, especially for the right message accompanied by phenomenal data. Infogr.am is really handy if you’re in a hurry and you can use it when working on creative content for marketing campaigns or just putting together a couple of charts for client reports.
Try it out free for 30 days and if you love it, it’ll only cost you $15 per month.
9. Title Tester
Beautifully simplistic. That’s Title Tester for you. In fact, once you use it, chances are you’ll be using it for every piece of content you publish. All you need to do is craft a couple of great title options for the content you’re working on.
Stick them into Title Tester and it gives you a link to share with your network. Everyone in the network can then vote for his favorites. The result: an almost data-driven approach to choosing a title.
The tool is free if you’re keeping votes within your own network. If you’d like people on the platform to upvote, you can pay a nominal amount to join.
Do you have a favorite SEO or non-SEO tool? Tell us about them in the comments below.
Source Via: http://www.sitepronews.com/2015/09/21/9-of-the-best-seo-tools-to-boost-your-seo-efforts/
As an expert SEO, you have to be a jack-of-all-trades.
You need to understand link building, marketing, public relations, psychology, and technology.
At a certain point, there’s just not enough time in the day to do everything you’d like to do.
But you can save quite a bit of time and effort on small things by using browser extensions.
You can install them with one or two mouse clicks and access them with ease to the right of your address bar.
They will help you:
- analyze website performance quickly
- examine code behind websites
- build links better
- save time by improving your task efficiency
I’ve put together a list of 28 browser extensions I consider to be the best. I encourage you to give a few of them a try.
A quick heads-up: most of these extensions are for Chrome, but many also have a Firefox version. Only a few of them will work on less popular browsers such as Internet Explorer, Safari, or Opera.
Analyze websites and backlinks with the click of a button
SEOs have to analyze websites constantly.
The extensions in this section will give you a quick glance at the number of backlinks and social shares a page has as well as its basic on-page SEO.
1. Mozbar. Mozbar was the first of its kind. Even though there are now solid alternatives, the Mozbar remains a popular choice among SEOs.
You can use this extension in two main ways.
The first is when you search for a keyword in Google. It will display statistics below each search result:
You can quickly see the page authority (PA) and domain authority (DA) of the pages to assess the competition. You can also use the button beside the Google search bar to get a keyword difficulty score.
The second way in which you can use Mozbar is when you land on a web page. When you click on the Mozbar icon, you’ll see a bar pop up with the page’s overall stats.
Again, it gives you the PA and the DA scores as well as social sharing stats.
You can also dig deeper by clicking the magnifying glass icon on the left side of the bar, which will expand into a new panel.
In the panel, you can see the page’s:
- meta text
- alt text
- page speed load
- and more
You can see most of this with a free account, but if you want full access, you will need a PRO account with Moz.
It’s a beautiful and useful extension, but it has lost a lot of its popularity because it relies solely on Open Site Explorer (OSE) data. Compared to other leading link databases, OSE is smaller (contains less data) and updates slower.
2. Ahrefs SEO Toolbar. This is one of Mozbar’s competitors I mentioned. It is made to fulfill much of the same functionality but with data from the superior Ahrefs database instead.
When the bar is active on a page, it’s very thin at the top and shows you both link and social information of that specific URL as well as the overall domain stats.
You’ll find basic information such as:
- backlinks and referring domains
- Ahrefs URL rating and domain rating
- social shares from the main networks
- the same info for the root domain
All basic features are free, but if you have an Ahrefs subscription, you can dig deeper.
When you click the down arrow in the top left corner, a panel with more information will expand. You’ll be able to see a graph for the recent backlink growth (or decline) to the page or domain. There is also a handy link to go to the actual Ahrefs site explorer if you’d like to take a closer look.
Finally, you can also activate the plugin when you search for something on Google. You’ll get a small information-packed bar under each URL:
It shows linking and social data for both the URL and domain.
3. Majestic SEO Toolbar. This is the other main competitor of Mozbar. Again, it has all the essential features of an SEO toolbar.
When you activate it on a web page, you can see the:
- number of links
- number of root domains
- trust flow and citation flow
- link profile chart
- and more
All the information is drawn from the Majestic SEO database, of course. The information in the main “summary” tab is free. If you’d like to use the other tabs, such as the detailed backlink analysis or anchor text, you’ll need a paid account.
The only potential problem is that, unlike the other SEO extensions here, it does not analyze search results. So if you’re looking for a quick keyword competitor analysis, one of the other tools might be a better option.
4. SEO & Website Analysis by WooRank. This plugin is one of the best all-in-one SEO plugins. The three extensions we’ve looked at so far all focused on backlinks and page authority, but this extension is more focused on on-page SEO and technical aspects.
Click its icon while you’re on a page, and a panel will pop out of the left side. Let it run for about 20-30 seconds (depends on the page):
The first thing you’ll notice is an overall score out of 100. This indicates how many of the basic best practices the page follows.
The real power of this extension is in the small tabs along the top. Each tab will give you different information about the page and site:
- basic SEO: title tags and meta information
- mobile optimization: a mobile friendly score and previews on different devices
- usability: page load metrics and how easy it is to access content
- technology: what plugins and CMS are being used
- social: basic social sharing statistics
- visitors: estimate of traffic level
The great thing about this toolbar is that almost all of this information is free. There are a few advanced options that require a premium account.
5. Check My Links. If you ever do broken link building, you need this extension.
When you’re on a page, just click the extension icon, and it’ll quickly test all the links to see if they’re working.
Working links are highlighted in green, while the broken ones will be highlighted in red with the error code beside them.
The only thing that could be improved here is having a shortcut to quickly copy the URLs and anchor text of the broken links, which could then be pasted into an email or spreadsheet. Still, this is the best broken link checker I’ve used.
6. Domain Hunter Plus. This extension can also be used to identify broken links. However, it was made for a very specific purpose: to find expired domains that already have backlinks and authority.
It’s very simple to use. Go to a high authority page with a lot of links, and click on the extension’s icon to scan the page. It will find all the broken links on the page and show them to you in its little panel.
The cool thing is that it also shows you how many links are pointing to the broken URL as well as how many links point to the domain. Finally, it shows you if the domain is available to register.
If you’re looking to pick up a cheap domain that already has some decent authority, spend a few hours with Google and this extension, and you can probably find what you’re looking for.
7. SEO Quake. Some SEOs don’t want an extension associated with a premium link tool or need something a little more customizable.
SEO Quake is a little more basic than other extensions, but it still gives you the essentials. It’s also one of the few available for all major browsers (including Opera and Safari).
It is designed, just like Mozbar and Ahrefs, to work with search engine result pages (SERPs). With it, when you search for something on Google, you’ll get a bar beneath each result.
It gives you quick estimates of the number of links to the page and domain, page age, alexa rank, and links to whois info. One really cool feature is the ability to save the SERP data and results as a CSV file (spreadsheet).
When you use the extension on a web page (other than a search engine), it will open up a new tab with the results. It’s not pretty, but it does contain:
- basic meta information
- basic social shares
- keyword density
- backlink information
Be aware that the link data comes from publicly reported Google and Bing/Yahoo links, which aren’t necessarily the most up-to-date or accurate.
Finally, I mentioned that you could customize this extension. It’s possible to add your own parameters if you need non-standard metrics and are not afraid to learn a bit about regular expressions.
8. Meta SEO Inspector. This extension is extremely basic but clearly shows you the meta information of a page. When you click the icon, you’ll get something like this:
The information includes the basic meta tags (title, description, keywords) and open graph tags (important for social media), and it highlights if any important ones are missing.
Most SEOs won’t need this very often, but it might be nice to have if you find yourself needing to find and copy down meta information once in a while.
9. NoDofollow (Firefox) or NoFollow (Chrome). These two extensions aren’t made by the same creator, but they are the leading options for this function for the corresponding browsers. As their names suggest, when the extensions are active, they identify all links as “dofollow” or “nofollow.”
With NoDofollow (pictured above), the good links (dofollow) are highlighted in blue, while nofollow links are highlighted in red.
There may be some value in having nofollow links in your link profile, but typically you want to focus your effort and resources on obtaining high quality dofollow links.
Here is when these tools would be useful: (1) when you’re trying to decide if you should comment on a site or (2) if you’re wondering if links from a new social media site have any SEO value. A quick click of the button gives you an easy answer.
Extract useful information from the web
When it comes to SEO research, most is done on the web. Instead of wasting your time doing everything manually, use the extensions in this section to speed things up.
10. Scraper. If you’re an SEO, chances are that you need to copy down links and written content from pages on a fairly regular basis. Scraper is designed to work on most pages.
When you come across a chart or table you’d like to scrape, you can highlight a few cells/rows and then right-click on the selection and choose “scrape similar.” The tool will find data in the rest of the table, giving you the ability to open it as a spreadsheet.
One final note about Scraper is that it isn’t going to work 100% of the time. It’s designed to be lightweight and intuitive, which means that it sacrifices the complexity to make it robust enough to handle all situations.
That being said, I think you’ll find it useful in a large percentage of the situations that need a quick scrape.
11. Link Grabber. The first thing you’ll notice about Link Grabber is that it’s extremely fast. When you have a web page open and click the icon, a new tab will open almost immediately with a complete list of links.
These links are clickable, and you could also copy/paste them into a spreadsheet:
Unfortunately, there’s no option to see only external links. If you’d like to only see those, right-click the icon and click on options. Then, you can add the domain you’re on to the blocked domains list so that it won’t show up. It’s not the most elegant solution, but it will work in a pinch.
This plugin is useful if you’re trying to quickly collect a list of sites that a particular domain links to. You can analyze the results together in a spreadsheet to find the most popular linked-to sites and see if you can devise a strategy to get links too.
Additionally, sometimes you just need a quick link count or want to examine the internal linking of a site.
Find out what lies beneath the surface of a web page
These extensions will help you find out what’s behind a particular page.
12. Firebug. This extension is a must for any SEO or developer using Firefox. It allows you to right-click on an element of a page to see its HTML and CSS.
Additionally, you can edit the HTML/CSS to see what the page would look like with different parameters. Developers can use Firebug to debug websites, but SEOs typically don’t need to worry about that.
13. User Agent Switcher. Your website’s visitors use all sorts of browsers, devices, and software. In many cases, certain visitors have trouble seeing your website as intended.
If you’re a smart SEO, you’ll dig into your analytics every once in a while to see if a certain subset of users has abnormally poor user metrics (high bounce rate, low time on page, etc.).
Unless you own 20 different phones, laptops, and tablets, it isn’t easy to investigate the issue.
With this extension, you can set your browser to tell any website that it’s a specific browser, device, or operating system. You can even pretend to be a search engine spider.
So when you have a problem with low conversion or poor engagement, you can find the cause and then use User Agent Switcher to confirm that you’ve fixed the issue.
14. Browsec. Depending on the sites you work on, your site may display different content to users in different countries. Alternatively, you may want to access some content that you can’t from your country’s IP address.
Browsec is a simple free VPN that allows you to spoof your IP address and makes websites think you’re located somewhere else. The free version of Browsec has a limited set of options but good enough for most situations:
15. Wappalyzer. I love finding a new tool that helps improve conversion rate or engagement before it gets too popular. One of the best sources of new tools is other websites you frequently visit.
If you visit a website one day and see a new plugin, widget, or other feature that you love, chances are that it’s a WordPress plugin. Sometimes there will be a label on it, but not always.
You can use Wappalyzer to find a ton of information about a website, including:
- widgets being used
- the operating system
- any special fonts
- web server information
Just click the extension icon, and you’ll get a list within seconds.
16. Page load time. Having a fast-loading website is essential not just for search engine rankings but also for marketing in general. If your visitors can’t load a page quickly, more often than not, they’ll leave.
This extension is very simple. It shows how long it took you to load a page in your browser toolbar.
You can expand the results to see a more detailed breakdown:
You can see if any redirects are taking too long to load or if your server response time is too long, among other things. You can use this to see if you need a content delivery network (CDN) or a faster host.
17. Redirect Path Checker. Redirects are an important part of the Internet. As pages and sites get updated or transfer ownership, redirects can ensure that backlink authority is passed through and that visitors can still find you.
This extension will show you all the redirects from the URL you entered to your final URL:
This simple extension can come in handy in a number of ways.
For example, if you’re analyzing your competition, it’s important that you know exactly what you’re up against. You can search for a page in Google and filter out all new results so that any links to that page from these results link to the original URL (if it’s different from the present one).
You can then use the plugin to follow the redirect chain and then find all the backlinks pointing to each URL along the way.
Additionally, you can use this to find any redirect problems you’re having with your own site.
18. Ghostery. This extension tracks all scripts on a page and shows them to you in an attractive little pop-out panel (when clicked).
First, this tells you which widgets, plugins, and other scripts (like advertising networks) are being used on the page.
Additionally, you can block any of these scripts with the click of a button. If you’re running a lot of scripts on your website, this tool can let you test the effect they have on page speed as well as the appearance of your website to visitors.
Stay up-to-date with minimal effort
Many parts of your job as an SEO require you to stay up-to-date. Whether it’s information about SEO, your niche, or social media activities, there are extensions that can help.
I’ve collected them here for you.
19. Mozcast. Here’s another extension from Moz. It quickly shows you what the current Mozcast is in a little bubble on your browser’s toolbar. This can alert you to any big shifts in the SERPs so that you can look into any issues.
If you visit the Mozcast website regularly, you may prefer to use this extension instead to save time. When you click it, a pop-out will show you a graph of the temperatures for the last 30 days.
20. Buffer. Buffer is an amazing tool for scheduling social media sharing. You can set it to share a certain number of posts per day at specific times automatically.
This extension allows you to add posts to share to your personal queue. Instead of having to go back to the main Buffer site, you can just click this extension icon when you come across something worth sharing and add it to your queue:
The share will automatically be populated with your current URL and its title, but you can change it if you need to.
Another great feature of this plugin is that it adds a little Share Image button to the bottom right of all pictures.
Including images in social media shares typically increases your engagement rate. When you click this button, it brings up the same pop-up as before, but it also includes the image you picked.
21. Pocket. In a field such as SEO, you always have to stay up-to-date if you want to be seen as competent. That means you have to read a ton of content on a regular basis.
Pocket allows you to save articles, images, and videos for later. By using this extension, you can quickly “put content into your pocket.”
Note that you can install Pocket on just about any operating system or device. That means you can save content from your computer and read it later on your mobile device when you have free time.
Be a more efficient and effective SEO
Who doesn’t want to free up some time?
These extensions will help you complete common SEO tasks faster and better.
22. Evernote Web Clipper. Evernote is primarily a note-taking software, but it has since become well known for its image editing software Skitch. Skitch lets you quickly annotate images, and it’s a tool I often use to annotate images for blog posts.
This web clipper extension is essentially Skitch for your browser. You can select a full screenshot, an email, or a full page of content or select a specific part of a webpage.
It will open your selection in a new tab and let you edit it before saving it to your Evernote account:
While there are only a few options for editing and annotating, it’s all you need 95% of the time.
23. TechSmith Snagit. If you’re not a fan of Evernote for some reason, no worries—I have you covered.
Snagit is a very similar tool, and in some ways, it’s even a bit better (and a bit worse in others).
I use it sometimes to create images for blog posts, so I don’t think you can go wrong with either option. Snagit is often a bit quicker just because you can download an image directly after editing it instead of going to your notebook and downloading it.
Once you make your selection, it will appear in a new tab so that you can edit it:
It has a few different options when it comes to shape and color, but it doesn’t have the advanced tools such as the marker, blurring, or highlighting.
24. Bit.ly. A big part of your job as an SEO revolves around links. Bit.ly is arguably the most popular link shortener service. It lets you shorten URLs quickly, and it even lets you track stats such as the number of clicks a link got.
Another cool feature is that if you enter a URL to shorten it, if someone has already done it with Bit.ly, you can see how many people clicked it in the past.
When you click this extension icon, it will automatically give you a shortened URL to use. You can also share it directly from the pop-up with your social profiles:
25. LastPass. How many accounts do you have on different websites? For most SEOs, it’s a ridiculous number.
Instead of having messy and unsecured spreadsheets or text files of user names and passwords, you can use LastPass.
It lets you save user names, passwords, and notes for any site you visit, and it will automatically fill them in (securely) when you come back in the future.
Instead of trying to remember 1,394,293 (or however many) passwords, you only need to remember one password for your LastPass account. You can access your data from any computer/device.
I only talked about convenience, but this is good for security too. You won’t need to reuse passwords since you can create a strong unique password for every account you own.
26. Momentum. If you find yourself getting off track during the day, Momentum could be a useful extension for you. It works by creating a custom “new tab” screen that you see every time you open a new tab.
First and foremost, Momentum shows you your main goal for the day. It also lets you create a handy to-do list.
In addition, the backgrounds are gorgeous, and you can see your local weather as well.
It’s a nifty little tool to brighten up your day and keep you focused.
27. ShareMetric. If you don’t want to use a full SEO bar like I showed you earlier but you still need to know how a specific page has performed on social media, you can use this extension.
When you click the icon, this tool will show you any page’s stats for all major social networks:
In addition, it shows you some basic SEO stats. It includes both Open Site Explorer and Ahrefs stats for URL and domain rank as well as linking root domains to the page.
28. iMacros. Automation is a powerful thing. It’s how blackhat and greyhat SEOs dominated search engine results for years. Now that Google has caught up, automated link building has died out for the most part. However, that doesn’t mean that automation can’t help you in other aspects of SEO.
If you’re doing anything on a daily or weekly basis and it’s the exact same procedure every time, it can be automated.
The power of automation is that even if it’s a small task, saving a few minutes on a regular basis will save you hours of time by the end of the year.
iMacros features full-fledged paid versions, but its extensions are free and good enough for most basic SEO tasks.
Yes, this is a fairly technical thing to learn, but it’s worth it in the long run. Plus, most SEOs that I’ve talked to find it kind of fun.
If you want to start learning about automating tasks with iMacros, start with this tutorial.
I’ve shown you 28 browser extensions that can make any SEO’s life easier.
I doubt you need them all, but I hope you found at least a few extensions that will help you in the future.
While many of them have a learning curve, I recommend trying them out for a week at a time to find out which ones are really useful to you.
I know that I’ve probably missed some great extensions—don’t yell at me! Instead, leave me a comment below and let me know which extension(s) is your favorite.
Use Competitor URLs in Keyword Planner tool, review suggested keyword groups and keywords.
Batch Analysis: very fast overview of backlinks & social metrics for any list of URLs you enter.
Where are your competitors being mentioned? Are there feeds that highlight their content frequently? FWE is a good tool to build up your outreach list.
Top 10 SERP comparison module outputs a color-coded grid of various key ranking metrics.
Browser toolbar – provides wealth of metrics & data on web pages and SERP listings.
Bulk URL checker to grab Moz stats on multiple URLs via SERPs scrape/download.
Neil added competition research on 12-11-2013 to existing site analysis toolset.
“The freshest backlinks, for free”.
Get most linked-to URLs for popular content research – many, many more uses.
Serious competitive intelligence including finding all GA accounts!
Use the domain vs. domain tool to see what keywords competitors rank for with associated metrics. View Competitor keywords, ad copy, organic or paid.
“On-page report card” – grade a page for a Keyword.
Analyze competition and discover keywords.
Easily find similar websites.
Via Avinash at Mozcon – use to get a *&%$load of data on your site and other’s sites.
Instant insights on any website: can also get email subscription to alerts.
Backlink profile checker, not free.
Get a quick overview of site metrics.
Quickly find and share the most valuable content in one easy-to-use platform (paid tool).
This tool from SEOgadget helps you plan your content strategy intelligently, using keyword research and estimating your audience size.
Content “story” creation service via Mike King.
Copyscape serves both as a plagiarism checker and a duplicate-content checker. Great to use if your content has been distributed across the web.
Navigate the world of public data.
Find questions your target demographic is talking about online.
FWE allows you to check on or keep track of a set of terms over time, and helps you get a sense for what type of content gets a lot of mentions, shares, and links. Many more uses, features keep getting added.
Drawing on vast public databases, Google public data offers a great starting point for content research, infographics, and more.
Emotional Marketing Value Headline Analyzer.
Use this tool to check for duplicate content issues. The Similar Page Checker will give you a score of how closely the HTML of two pages resemble each other.
A community of bloggers and influencers come together to read and share great content.
Create mind map out of Wikipedia topics & articles.
Enter a subject (or topic or keywords) and get all kinds of titles and ideas.
Conversion Rate Optimization
Get visitor feedback.
Get visitor feedback.
CRO, A/B testing, analytics.
Live click tracking.
Get visitor feedback.
A/B & MV testing.
“Amazingly simple graphic design for blogs, presentations, Facebook covers, flyers and so much more”.
Use the online image color picker right to select a color and get the html Color Code of this pixel.
Hreflang testing tool.
Hreflang tag generator from Aleyda Solis.
Create HREFLANG Sitemap.
Search de-personalized, via Portent SEO Kaitlin McMichael.
Search international, get SERPs.
Displays a handy little chart with every definition of a word and synonyms. It’s a lexicon-builder’s dream.
Simulate using Google Search from different location or device or perform a search with custom search settings – useful for searching Google as if you were somewhere else and for SEO & SEA testing.
Build Google searches in any combination of Google supported top level domain, country and language.
Generate keywords from a seed keywords or enter a list to obtain search volume and other data points.
Look at the keywords that drive traffic – especially historical data before the onset of (not provided). Matched Search Queries – the keywords a searcher typed before clicking on an AdWords ad.
Find searches that correlate with real-world data.
Look at related searches at bottom.
Don’t hit enter when you start searching. Thanks to Wil Reynolds.
Get idea of up or down trend & also look at hot trends for new ideas.
Look for striking distance keywords. Export for further analysis in Excel or other tools.
Free section requires signup.
Organic & paid info. Recently added killer backlink analysis.
Like Ubersuggest: get 750 google keyword suggestions for free.
Create “wonder wheels” of related terms – hover for definitions.
Local SEO keyword research tool – enter Zip & KEYWORD, get list of KEYWORD plus local cities.
Research a list of keywords you enter or enter a seed keyword to generate related keywords; huge amount of associated metrics is available.
Get definitions and related terms for keyword research.
Keyword difficulty tool.
Grade a page for a keyword.
Enter site: get keyword list export, organic or paid
Keyword suggestion tool.
Like Ubersuggest, you can generate lists of related keywords using a root term. Need to play with this, check it out.
Download top keywords; use wordle/compose to create word cloud to visualize. Hat tip to Ben Lloyd.
Visualize social trends.
Organic & paid info.
Suggester is another free tool like Ubersuggest where you can input a seed term and generate variations – download to CSV is desired.
Make your own tag cloud from any text.
Enter keyword, look at trends & spikes.
Generate list of keywords from seed; enter into AdWords tool for volume etc.
Create word clouds.
Generate keywords – paid tool.
In addition to its paid offerings, Wordstream offers a suite of free keyword tools offering access to thousands of keyword suggestions.
Generate keywords – paid tool.
“An RDF Search Engine”.
Yelp Trends tool.
Just like Google Autocomplete.
Link Building Earning
You’ll end up with a report allowing you to sort your backlinks by the social standing of the authors of those links.
Incredible: enter a keyword, it outputs links to Google SERPS of your keyword plus various advanced search operators.
Email Tracking service, via Ross Hudgens.
Checks for broken links on a page. Browser plugin.
Checks a site for broken links.
Garrett French’s tool – Citation Labs.
Scrapes the web for broken links based on keyword input!
Check DA of up to 200 domains at once.
Various tools & uses.
This magic extension for Chrome not only helps you find important broken links, but also tells you if the links point to an available domain.
Free tools for creating and sharing inforgraphics. The templates allow anyone to create a professional-looking graphic.
Find email address via domain name entry.
Verify email addresses.
Find recent mentions where you aren’t being linked-to.
Help a reporter out.
Automated reverse image search! Search who’s using your image, request a link from them.
A great free Infographics resource that allows you to easily create graphics and data visualizations.
Create domain misspellings (add TLD) add to bulk backlink checker like Majestic or Ahrefs, find links that point to you then go and ‘em.
Enter keyword, generates clickable advanced search operators!
Mine our database and identify opportunity for content placement whether as a link builder, an affiliate or a website owner.
Discover new links immediately, even as they’re being placed (via Mike King).
Need to send an email to an untested address, but you don’t want to spam them? Check it first with this mail tester to verify.
See competitor’s link profile.
Community of guest bloggers.
Look at competitor’s links for good opportunities.
Find outdated content, build fresh, and ask for links.
Grab OSE data via API with this tool.
Scrape, check, ping, post!
View all your tweets on one page.
Word cloud tool – use to see influencer names.
Via Richard Baxter, Mozcon 2013: twitter archiving Google spreadsheet.
Send email with a 1 min video (via Mike King).
It really is.
US Census tools for audience demographics.
Your Local SEO not-so-secret weapon.
“In one easy step, Moz Local ensures your business listings are correct, consistent, and visible across the web so search engines and new customers can find you.”
Google Gadgets driving directions widget for your webpage.
Among other things, Google Map Maker allows you to contribute to public map information, which may be shared and incorporated into Google Maps.
Google Places for Business Category Tool.
Michael Cottam’s Google+ My Business Page Finder.
Offline Conversion Tracker
OSHA Standard Industrial Category Tool.
Create HTML with schema.org microdata.
You’ll need a specific address, so be ready for that.
Online Reputation Management
Search all complaint websites at once.
Landing Page Creator.
This light and easy desktop tool checks rankings with the click of a button. Quick, easy and free.
Mouse over page elements to see HTML data like div classes & IDs.
Anchor Text Over Optimization Tool.
Bing users will thank you.
Get an overview of site metrics.
“Find Broken Links, Redirects & Site Crawl Tool.”
A simple online web page compression / deflate / gzip test tool.
Create CSS Sprites Online.
Many use cases – a Swiss Army Knife of tools.
Get various site metrics.
Many robots.txt files contain hidden errors not easily visible to humans. Run your file through this tool and you never know what you’ll discover.
Tools, data, and insights to improve your page speed.
Google Penalty Checker tool.
Google Plus One Checker in Bulk!
Pagespeed & Yslow grade, great report!
Check if Gzip is enabled.
W3C HTML markup validator.
Some web servers enable HTTP compression and conditional GET to reduce bandwidth usage with browsers that support these technologies. Use this tool to test whether a webpage supports HTTP compression and conditional GET.
Check if compression is on.
IIS Search Engine Optimization Toolkit.
Check All Links or Images on a Page.
Inspect Meta Data via Chrome Plugin.
Check how a site looks on various mobile devices.
Various tools – check dmoz, backlinks, DA etc.
Get various stats on your site and where you might make improvements.
Check the Important SEO Content on Your Webpage.
Check the Speed of your site and your competitors.
Pingdom offers an entire suite of speed tools to help analyze page load, DNS issues, and connectivity.
Enter domain to test SSL Certs and get a report.
See URL HTTP status.
Use robots best practices and discover hidden errors in your robots.txt files that may cause search engine crawling problems.
Better than way back machine – easy way to quickly see past versions of sites.
SEO, Social, Rankings, keyword and backlinks report tool
Crawler – cloud based, allows export – max 250 URLs – plus other tools.
Get key metrics & data quickly – use plugin or toolbar.
Via Avinash at Mozcon – use to get a sh*tload of data on your and other’s sites
Check if a website properly supports the SPDY protocol, the super-fast HTTP replacement, and troubleshoot any problems with the configuration.
Create CSS Sprites out of background image using bookmarklet
Create CSS Sprites – drag and drop interface
You Can Disclose Websites With The Same Google AdSense Code, Google Analytics Code, IP Address etc.
Analysis of the configuration of any SSL web server on the public Internet
A great tool for digging into server headers, canonical information, analyzing redirect problems and more.
Want to see the history of your website or your competitor’s site? The Wayback Machine allows you to step back in time and track important changes.
Page Speed Tool via Ian
Get a quick overview of site metrics
Google Plus Analytics
Debug your OG tags
Facebook Power Editor Download page
The ultimate Google+ directory that’s great for research, outreach, and link building. Sort by keywords, profession, country, and more.
Find influencers; competitive research.
Google Plus trends and stats.
Search and find the best twitter hash tags.
Create tabs to listen on a particular topic or hashtag
Internet Meme Database
Check for if your brand is available across multiple social sites
Easy way to generate those images with text at top and bottom like “what if I told you…”
Test structured markup and get approval in same process (per Cyrus’ Moz post)
Want to know how any piece of content was shared socially across the major services? This is the tool to use.
Harnessing the combined statistics of Google+, Twitter, Facebook, and more, the SharedCount API puts a ton of social data at your fingertips.
How much reach and social authority do your followers have? How about the people you’re trying to connect with? The free Social Authority API will tell you.
ID competitors most shared content
Complete data on all image sizes for major social media sites
Visualize social trends
Social media analytics
First submit domain (per Cyrus’ Moz post) – then check URL
Analytics and more for Twitter via Matt McGee glowing recommendation.
Good relations snippet generator
Use to grab HTML Markup
Google Plus Schema Creator
If you use Schema.org microformats or any other type of structured data, this tool will verify your markup.
Everyone loves using Schema.org, but the microformats are difficult to write by hand. This generator from the folks at Raven simplifies the task.
Miscellaneous Tools & Toolsets
Extract unique hostnames
Remove duplicate hostnames
Desktop scraper / data harvester
SEER opened up its internal toolbox for everyone in the world to use. These are the same tools used in-house at SEER, and they rock.
Lots of great tools here
All kinds of tools to choose from, pretty cool!
Virante offers a number of high quality SEO tools to the public. These are often the same tools developed for the Virante team, opened up for public use.
Creates a bell curve.
Aleyda Solis’ Tools List.
How do they make CloudFlare free? It works both as a CDN and a security service to provide your website with speed and safety.
Despite the rise of Google Docs, Word still dominates much of the world. Copying and pasting has always been a hurdle, but this tool makes it easy.
Convert HTML markup to markdown – via Matthew Henry at Portent.
Keep stuff in the cloud, notes, screenshots, etc.
We help to download files from many popular sites.
Like MozCast – Daily Ranking Changes for Google Places for Business.
Singed up several times, never heard back.
Link tagging for Google Play Apps.
Report if a site has scraped you and is outranking you too.
Remove outdated content from the search results, public tool.
The Ninjas are some of the best SEOs and online marketers out there, and they’ve put some of their best tools online for free.
Creates regex for IP address range.
If this then that – general usage.
List of tools on OnlineSales.co.uk
Look at SERPs volatility.
Search code online!
News story notification service, free.
Turn any URL into an RSS feed – use with IFTTT.
Great toolset here.
Ontolo offers a suite of link building software and a few helpful productivity tools for link builders. The remove duplicates tool solves a common problem.
If you’ve never scraped a webpage, you’re missing out. Scraper for Chrome puts the power of simple web scraping in your hands without the need for code.
This web page shows your secure (i.e. HTTPS) referrer.
Bulk status code response checker.
Browser toolbar – various uses.
Browser toolbar for SEO.
Preview SERP snippet live while writing it.
Look at SERPs volatility.
Google offers a slew of free, top-notch sitemap generators. Most of these live on your server and generate new sitemaps automatically.
Like Google Alerts.
Expand text like MS Word autocomplete.
Shows your user agent string.
Get your complete browser information.
A great mashup tool that combines different feeds into content and other magical creations. Used for link building and whatever you can dream of.
Free and easy resource used to create captions for YouTube. Helps with usability and offers viewers a readable transcript.
One-click screen capture recording on Windows or Mac computers with no install for FREE!
Create custom embed code for video to include a link: via Phil Nottingham.
Expand a shortened URL.
You can greatly improve your efficiency and productivity by using these tools – that certainly has been my experience. I’m confident that you’ll find at least one tool on this list that will be beneficial to you. If you want to download an Excel spreadsheet containing all of these tools you, grab that here. I’m also confident you’ll know of a tool or two that is not listed here that you think should be, so feel free to share those with all of us in the comments below.
Source Via: http://www.portent.com/blog/seo/insanely-large-list-seo-tools-useful-resources.htm
Fast-forward to online marketing. How can you work smarter and faster with SEO?
It starts with having the right tools.
I’ve collected a big sampling of the best free SEO tools on the market—tools with a wide variety of uses and covering a number of common needs. These tools are fast, free, and easy-to-use. I hope you find one or two (or twenty) you can put to good use, today.
21 Free and Easy SEO Tools
Check the speed and usability of your site on multiple devices
Enter a URL, and this tool will test the loading time and performance for desktop and for mobile, plus identify opportunities to improve (and pat you on the back for what you’re doing well). The mobile results also come with a user experience score, grading areas like tap targets and font sizes.
Alternatives: Pingdom, WebPageTest, and GTmetrix
See how your local business looks online
Moz crunches data from more than 15 different sources—including Google, Foursquare, and Facebook—to score your brick-and-mortar business on how it looks online. Results come complete with actionable fixes for inconsistent or incomplete listings.
700+ keyword ideas based on a single keyword
Enter a keyword, and the Keyword Tool provides a huge handful of long-tail keyword opportunities, organized alphabetically.
Complete web stats and search insights
In addition to tracking pretty much every bit of traffic you could imagine on your website, Analytics also surfaces many keyword insights as to which terms people use to land on your pages.
Constant website analysis, alerts, and error reports
These webmaster tools help give you a taste of what the two top search engines think of your site. It’s helpful to see any bugs, alerts, and indexing issues.
Pro tip: Each of these two tools requires a bit of installation on your site. If you’ve got a WordPress website, you can add the webmaster code automatically through a plugin like Jetpack or Yoast.
Comprehensive link analysis
The free version of Open Site Explorer gives you a quick look a full range of link analysis, including a look at the most impactful links coming your way and your most linked-to pages.
Know what people search for
Enter a keyword or group of keywords into the tool, and Google will return all sorts of helpful stats to guide your keyword strategy: monthly search volume, competition, and even suggested terms you might not have considered.
8. Google.com in an Incognito Window
Discover auto-fill opportunities
Searching Google.com in an incognito window will bring up that all-familiar list of autofill options, many of which can help guide your keyword research. The incognito ensures that any customized search data Google stores when you’re signed in gets left out. Incognito may also be helpful to see where you truly rank on a results page for a certain term.
Changes in search volume for key terms
A quick browse or search through Google Trends can show you the hockey-stick rise of potential terms and SEO opportunities for your content.
Full analysis of your website
The QuickSprout tool does a comprehensive look at just about everything: SEO optimization, speed, tags, keywords, social, links, and even competitor comparisons.
Uber-customize the way your search results appear
Create custom code so that your reviews, events, organizations, and people are displayed the way you want on search pages. Once you’ve created your schema code, copy and paste to your website, or try the free WordPress plugin for an even easier implementation.
Here’s an example of schema in action:
View site stats for any domain
Use this tool to compare traffic between two websites, a helpful tool for competitor research.
See where your site ranks for certain terms
You can run Rank Checker one of two ways: Input your keyword and your website and see where you land, or leave the website field blank to view the top-to-bottom list of results for a keyword.
Build a sitemap
Simply enter your site’s URL and some optional parameters, and XML Sitemaps will create a sitemap that you can upload to Google Webmaster Tools.
See your website the way a search engine sees it
Enter your site, and this tool will strip out everything but the guts, revealing your website the way search spiders see it. This particular view can be helpful to see the hierarchy you’ve given particular elements (maybe without realizing it!).
Audit and score for your website
Site Checkup runs through a fast audit of your site, checking for proper tags and surfacing any errors that might come up.
Performance dashboard for search and social rankings
The free version of the Searchmetrics report shows you a taste of how your website ranks in search and social, along with a preview of top terms.
Discover errors on your site
The link report from Ninja Internet Marketers combs through your whole site and highlights a number of link insights, including the internal and external links that need fixing.
Complete overview of your website, pages, and links
A free (and substantial) sampling of what ahrefs offers, the dashboards for referring pages and inbound links are rich and informative.
Check for duplicate content
Enter a URL for a blogpost or website, and Copyscape can tell you where else that content exists online. You might find results that you’ll need to follow-up with to help get your SEO in order.
I’ve shied away from referencing any toolbars thus far, but the Moz toolbar is just too good to pass up. Once installed, the Moz toolbar can show you SEO insights from within Google search results pages and at any particular website.
Putting together a list of free SEO tools can be a daunting task. There are hundreds out there! I aimed to grab the ones that we’ve found valuable here at Buffer and the ones you can use via the web within minutes to get some amazing insights.
Source Via: https://blog.bufferapp.com/free-seo-tools
We’re always on the lookout for great tools and with a $5 billion industry, SEO is one market that has a ton of tools to help you. Whether you’re researching you or your competitors’ backlinks, trying to identify keywords and cocurrence terms, or simply trying to monitor how your site is ranking, here are the most popular SEO tools and platforms on the market.
Ahrefs Site Explorer – The largest and the freshest index of live links. Index is updated every 15 min.
gShift’s SEO software system centralizes your clients’ SEO data (rank, backlinks, social signals, competitive intelligence, Google Analytics and keyword research) and provides automated, scheduled, white-labeled SEO reports leaving more time for your services team to implement the SEO tasks that will improve your clients’ web presence.
You’re following all the latest inbound marketing advice, producing compelling content, adhering to your editorial calendar, engaging your audience on social media, managing your local search and overall SEO campaigns. Great job! So now what? How do you know whether you’re really using the right tactics and whether they’re making a difference in your online presence? Every business is different, so what’s working for everyone else might not be working for you.
Well, along with all those tools and apps available to help you manage your campaigns, there are tools to help you grade your website and make sure you’re on the right track with your efforts. And many of them are free. Here are the top 25 free website grader tools we recommend. What are you waiting for? You know you can’t wait to find out where you stand, so try ‘em out!
- UpCity SEO Report Card – Ever wonder why we’re so tool-obsessed? Well, we offer a couple of tools of our own that we happen to think are pretty sweet. Not to toot our own horn or anything, but our free SEO Report Card provides you with some in-depth details about how well your site performs compared to your competition. Get feedback on your rank, link building, on-site SEO and more. Give it a shot. We promise you won’t be disappointed!
- UpCity Local Report Card – Yeah, we talk a lot about the importance of local SEO. But we’re doing more than just talking with our free Local Report Card, which gives you a critical overview of your local visibility, with a rank analysis and insight into your local directory listings. Combine this report with our SEO Report Card for a broad overview of your online search visibility.
- HubSpot’s Marketing Grader – HubSpot’s Marketing Grader looks at your website, social media presence, blog activity, email marketing campaigns, analytics and even mobile responsiveness. Another worthy report for keeping tabs on your efforts and whether they’re paying off.
- Open Site Explorer – This free tool from SEOmoz provides in-depth data on your inbound links, your domain authority, page authority, total links, total domains linking to your site and more.
- The Reaction Engine – The Reaction Engine offers a free report analyzing your website’s URI against a specified key phrase. Get a content summary including keyword density and total word count for the various page elements, find out your ranking and how many pages you have indexed on Google and Bing/Yahoo, and much more.
- Pear Analytics – Pear Analytics’ Website Analysis Tool analyzes your site to determine your Alexa Rank, whether you have a site map, meta description, PageRank, page load times and much more. The results are provided in lists of things you should fix immediately, things you can fix over time and things for which you’re in the clear.
- Nibbler – Nibbler provides scores on accessibility, user experience, marketing and technology along with key takeaways and points for improvement.
- CrawlerFX – This tool analyzes the on-page factors contributing to your search rankings, including your Google PageRank, Domain Authority, Page Authority, inbound links, social media mentions, external links, keyword page density and much more.
- SEMrush – Get a free instant report analyzing your organic keywords, your biggest competitors are in organic search, search engine traffic, ad keywords and ad effectiveness and more. All of this is delivered in an easy-to-understand visual format—pretty impressive for a free tool.
- WebSiteOptimization.com – WebSiteOptimization.com offers a free tool to monitor your page load speeds. Simply enter your URI to calculate page size, composition, and download time—and get free tips on how to make it faster.
- SEO Workers Analysis Tool – This easy-to-use tool offers an analysis of the page elements which are important to SEO, such as meta descriptions, title tags and more. For each element, you’ll get info on why it’s important, whether it’s relevant and within range and useful alternatives for some of the more outdated page elements. You’ll even get an analysis of the most relevant keywords and key phrases for your page.
- SiteReportCard – Check for meta tag usage, find misspelled words and broken links, find out where you’re ranked in the SERPs, check link popularity and keywords and more with SiteReportCard’s free analysis tool.
- My Site Grader – Get a free, in-depth analysis of your website’s visibility and rankings, along with useful tips to improve both. You can also compare your site to up to three competitors using MySiteGrader.
- Analytics Checkup by Loves Data – Analytics Checkup by Loves Data is a free tool designed to help you get more out of Google Analytics. The tool checks your Google AdWords tracking, accuracy, goal setup, Site Search setup, default index page and more.
- WooRank – WooRank analyzes your site and provides a list of top recommendations, such as write more content, build more backlinks, use more consistent keywords and other tips that will improve your search rankings. The tool analyzes your visibility via traffic, social media, mobile optimization and on-site SEO elements, such as titles and descriptions.
- SuperMedia – Simply enter your website URI for a free report analyzing whether you have all the important SEO factors in place, including a site map, Facebook fan page, site description, keywords and more. You’ll get an overall score between 0 and 100, and you can download the PDF report for easy reference later.
- SEO Sorcerer – This report covers 19 core SEO test groups, more than 90 base metrics and hundreds of combinations for an in-depth summary and analysis of your site’s performance. You’ll get a search engine overview with data on where you’re ranked, a social interaction report analyzing your social media presence, HTML & CSS standards validation and much more.
- SitemapDoc – Find out where you’re ranked for certain keywords quickly and easily with this free tool. Simply enter your URI and keywords for an instant report of the top 64 results and find out whether you’ve made the list.
- eMarketing4us – This free website analysis gives your site an overall grade between A and F, along with recommendations on areas you need to focus on to improve your score.
- ReviewMyWeb – Enter your own site along with up to three competitors for a comparative analysis. Get an idea of where you stand on Google, Yahoo, blogging, social news, PPC and more.
- Impulse Creative – Find out if your site is search-engine friendly, what domains are linking to you and other on and off-site ranking factors that are affecting your visibility with this free analysis from Impulse Creative.
- SEOptimer – Enter your URI for your home page or any subpage to get recommendations to improve SEO. Get a list of specific actionable items, an analysis of your text/HTML ratio, a breakdown of your heading tags and bold text, internal links and more.
- Web SEO Analytics – Get some essential stats on your website with Web SEO Analytics’ free tool, which provides your Global Rank, PageRank, domain links, domain trust, number of backlinks from .gov and .edu sites, the number of pages you have indexed in Google and Bing and more.
- Alexa – Alexa’s free audit tool lets you enter your site URL for an instant report with your Alexa rank and the total number of incoming links to your site. Click on the number for a list of the top 100 sites linking back to you and on your domain name for detailed traffic stats, including an audience snapshot with demographics and more.
- W3C Markup Validator Service – Is your markup up-to-date? If you’re using outdated markup, you could be affecting your website’s usability, search-engine friendliness and even mobile compatibility. Check your markup validity in HTML, XHTML, SMIL and MathML, or use W3C’s other free tools to evaluate CSS markup and other coding languages.
Did we miss any? What website grader tools do you use most often? Share your recommendations with us in the comments below!
Source Via: http://upcity.com/blog/2013/04/top-25-free-website-grader-tools/
If you’ve been looking for a diverse set of SEO tools, SEO Book has an abundance of tools for you to use. You can utilize browser extensions, web-based tools, and even a set of premium tools. Get ahead on your SEO, and watch your website increase in the rankings.